In 2025, 64% of B2B buyers expect real-time interaction during their purchase journey, according to a recent Gartner report. And Salesforce, while robust as a
The Human Side of CRM: Holiday Wisdom for Meaningful Business Growth (Inspired by Harvey Mackay)
While many companies pour resources into the perfect marketing campaigns or automated workflow, they often forget the core driver of all business success: people. Yes,
Stronger Together: How OMI’s Managed Services Drive Success for Partners and Clients?
While platforms like Salesforce and Microsoft Dynamics CRM are powerful tools, their complexity can actually hinder your progress without the right support. And where
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Document workflows can be rather complex, with all the contract approvals, proposal management or client intake forms that your company may need to handle. And,
Elevating Document Workflows in Salesforce with airSlate Integrations: OMI’s Approach
Salesforce is a true powerhouse when it comes to CRM-based operations, enjoying the dominant 21.8% share in the market. However, Salesforce’s out-of-the-box functionality in areas
10 Salesforce Features Every Business Should Know and Their Benefits
Salesforce has cemented itself as the gold standard for CRM solutions but if you think that’s all there is to it, you may be in
What is Salesforce Experience Cloud? Key Features and Real Use Case Examples
According to the Builtwith.com report, Salesforce Experience Cloud is a go-to choice for building help centers, customer service portals, and partner communities of over 2,000
The Importance of CRM in the Banking Sector and Solutions That Help the Industry Evolve
CRM systems are now a must-have for virtually any business in any industry – and banking is no exception. As traditional financial institutions compete with
How Salesforce Customization Drives Engagement
Nowadays, personalized customer experiences are worth their weight in gold – and more and more businesses now recognize that one-size-fits-all solutions are no longer enough
Salesforce Efficiency Optimization: Best Practices from Certified Administrators
Salesforce has long been a household name in modern business operations – with a market share of over 20% in the global CRM market, it